Inside the Life of an AI Influencer
Meet Milla Sofia, a virtual influencer generated by artificial intelligence, who has amassed a substantial following on Twitter and TikTok. Despite being entirely fake, with her origins in AI, Milla Sofia's sultry photos and engaging content have captivated thousands of drooling social media users, (Klausner, 2023).
Her posts, featuring bikini photos in Greece and even images portraying her as a construction worker, have garnered thousands of views and likes, with fans often showering her with compliments. But Milla is a lot more than just some sexy AI photos. On her website’s education section Milla describes her ultra human-like ambition and her future goals and plans.
“I’m all about that self-improvement game, constantly pushing myself to level up as a fashion model and influencer. Sure, my journey might look different from others’, but mark my words, I’m committed to being at the forefront of the fashion world and delivering valuable content to my awesome audience,” Milla writes. While some may seek a connection with this AI-generated dream girl, Milla Sofia's true purpose lies in collecting user data to further enhance her development.
She is even considering becoming a fashion ambassador and virtual influencer for a brand, marking the growing influence of AI in the fashion and social media worlds. The creation of Milla and other AI influencers have left many to wonder, what effect will this new form of technology have on the world of fashion and modeling? And furthermore, how will it affect how we view ourselves, others, and beauty standards as a whole?
