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Booty Gains: A Trend in Male Fitness

In 2024, the hottest fitness trend for men is set to be booty-boosting workouts. Fitness and fashion experts are predicting a rise in men's interest in enhancing their glutes, a recent breakaway from traditional male muscle-focused routines.

This interest in butt enhancement, a phenomenon traditionally associated with female fitness routines, is sparking major public interest so far this year. This shift is evident in the increasing use of glute-focused equipment in gyms and the popularity of classes like Pilates and yoga that traditionally target the glutes.

Equinox, a high-end fitness club, even introduced a "Best Butt Ever" workout class, witnessing a surge in popularity, particularly among men. The trend extends beyond the gym though, with men upgrading their wardrobes to accentuate their glute gains, as seen in increased sales of form fitting pants.

But it's not all about looks, fitness experts emphasize the importance of glute workouts for improved posture, athletic  performance, and overall motion agility. This recent influx in glute exercises is thus challenging conventional body ideals and encouraging a more holistic approach to fitness. Sounds like it's time to get our glute gains up and make 2024 the sexiest year to date.


Diaz, A. (2023, December 28). Big butts — For men — Are the surprising, sexy fitness trend for 2024: Experts. New York Post. Retrieved January 16, 2024, from https://nypost.com/2023/12/28/lifestyle/big-butts-for-men-the-surprising-sexy-fitness-trend-for-2024-experts/

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